Senior Marketing Manager

  • Πλήρης απασχόληση
  • Λεμεσός, Κύπρος
  • πριν 1 εβδ.
Αίτηση

Job description

About Us


Ultimate Group is a global leader in fintech media, marketing and events. As a dynamic house of brands including iFX EXPO, Finance Magnates Summits, REALTYon, Finance Magnates, Investing Live and UF Agency we connect key players across trading, investing, fintech, real estate and financial services. Our integrated platforms drive business growth, industry insight and meaningful global connections.


At Ultimate Group, our core values Innovation, Trustworthiness, Adaptability and Responsibility guide everything we do. We are committed to creating an exceptional employee experience by prioritising our people and cultivating a culture of growth, collaboration and integrity. As we continue to evolve and expand, these values remain central to how we work, lead and succeed together.


As a certified Great Place to Work®, we recognize and value every team member, celebrate their unique talents, and promote from within. At Ultimate Group, you’ll be part of a dynamic, forward-thinking team where your personal and professional growth knows no limits.

Job Description

Job Role: Senior Marketing Manager, Events

 

The Senior Marketing Manager operates within a fast-paced international events environment, managing multiple campaigns, stakeholders, deadlines, and event launches simultaneously.

 Reporting directly to the Head of Event Marketing, the role is responsible for driving the successful execution of event marketing strategies that support audience growth, commercial objectives, brand visibility, and engagement across multiple brands and markets.The position collaborates cross-functionally with internal departments, sponsors, media partners, agencies, and external stakeholders to deliver high-impact event campaigns and marketing initiatives.

Key Responsibilities

  • Develop and execute event marketing strategies aligned with business and commercial objectives.
  • Plan and manage multi-channel marketing campaigns to drive registrations, audience engagement, and attendance.
  • Coordinate marketing timelines, deliverables, and campaign execution before, during, and after events.
  • Work closely with internal teams including Sponsorship, Sales, Event Operations, Design, Content, and Digital Marketing to ensure aligned event promotion.
  • Manage event communications including email campaigns, landing pages, social media, PR, paid advertising, and partnerships.
  • Monitor campaign performance, analyse results, and provide post-event reporting with recommendations for improvement.
  • Support sponsor visibility and marketing deliverables as part of partnership agreements.
  • Manage relationships with external agencies, media partners, influencers, and suppliers where required.
  • Ensure all event marketing activities are delivered within budget and according to deadlines.
  • Stay updated on industry trends, audience behaviour, and competitor activity to continuously improve marketing performance.
  • Manage, mentor, and support marketing team members to ensure high performance and professional development
    • Encourage collaboration, innovation, accountability, and continuous improvement within the team
Requirements
  • Minimum 6–8 years of marketing experience, preferably within Events, Exhibitions, Conferences, B2B Marketing, Fintech, Finance, Technology, Media, or related industries.
  • Proven experience in event marketing, conference marketing, audience growth, and multi-channel campaign management.
  •  Previous experience working for event organisers is highly preferred; however, candidates with strong client-side experience managing event participation, sponsorships, and large-scale event activations will also be considered.
  • Strong understanding and hands-on experience across digital and performance marketing channels, including Email Marketing, Paid Media & Digital Advertising, Social Media Marketing, CRM & Database Marketing, PR & Media Partnerships, Influencer & Community Marketing, and Content & Website Promotion.
  • Strong project management and organisational skills, with the ability to manage multiple projects simultaneously in a fast-paced environment.
  • Excellent communication, stakeholder management, and cross-functional collaboration skills.
  • Analytical mindset with experience in campaign reporting, performance tracking, and data-driven decision-making.
Preferred Skills
  • Experience within events, exhibitions, media, or fintech industries.
  • Knowledge of CRM, email marketing, and marketing automation platforms.
  • Familiarity with paid media platforms and analytics tools.

 Personal Attributes & Behavioural Competencies

  • Ability to thrive in a fast-paced, high-pressure events environment with tight deadlines and multiple priorities.
  • Strong interpersonal and relationship-building skills, with the ability to work effectively across internal teams, external partners, and senior stakeholders.
  • Proactive, self-driven, and able to quickly take ownership of projects and responsibilities with minimal handholding.
  • Ability to work independently, take initiative, and confidently manage responsibilities with minimal supervision.
  • Willingness to remain hands-on and support campaign execution whenever required.
  • Strong sense of ownership and accountability across projects and campaign deliverables.
  • Strong problem-solving mindset with the ability to adapt quickly to changing event and campaign requirements.
  • Highly organised with excellent time management and prioritisation abilities.
  • Commercially aware and results-oriented, with a strong sense of accountability and ownership.
  • Collaborative team player with a positive and solution-driven attitude.
  • Comfortable managing multiple projects simultaneously while maintaining high attention to detail.
  • Ability to remain calm and solution-oriented during live event environments and high-pressure situations.
  • Flexible and adaptable to working within international event environments and evolving campaign priorities.


Requirements

Education:

  • Bachelor’s degree holder from a relevant sector (Marketing, PR, Business Administration) will be considered as advantage.

Required Qualifications & Skills

  • Minimum 5 years of experience as a Marketing Manager or in a similar marketing leadership role.
  • B2B/B2C Experience: Experience in managing both business-to-business (B2B) and business-to-consumer (B2C) advertising campaigns, with a demonstrated ability to tailor strategies to different target audiences.
  • Fintech Industry Knowledge: Beneficial to have knowledge of the fintech industry and established contacts within the sector, allowing for more effective engagement with clients and understanding of their needs.
  • Industry Trends Awareness: Demonstrated interest in industry trends and a passion for staying updated on developments in the fintech sector, enabling the ability to anticipate client needs and propose innovative advertising solutions.
  • Advertising Expertise: Excellent understanding of advertising methods and techniques, with the ability to develop creative and impactful campaign strategies that resonate with target audiences.
  • Relationship and Organizational Skills: Possesses strong relationship-building skills, coupled with high-level organizational abilities to manage client accounts effectively, meet deadlines, and exceed expectations.
  • Ability to Handle Pressure: Capable of thriving in a fast-paced, dynamic environment, managing multiple projects simultaneously, and delivering results under tight deadlines and pressure.
  • Technical Skills: Proficient in computer skills, including MS Office suite, web analytics tools, and Google AdWords, to analyse campaign performance and optimize advertising strategies.
  • CRM and CMS Familiarity: Familiarity with Customer Relationship Management (CRM) and Content Management System (CMS) software, enabling efficient management of client interactions and campaign assets.
  • Digital Marketing: Understanding digital marketing will be considered a benefit since there are many touchpoints with this aspect.

Personal Attributes and Disposition

  • Strong Communication: Able to communicate effectively with clients, colleagues and stakeholders,conveying ideas clearly and persuasively both verbally and in writing.
  • Engaging Personality: Approachable and positive demeanour fosters good relationships and interactions with clients and team members, projecting warmth and professionalism.
  • Effective Collaboration: Collaborates effectively with team members and other departments to support project goals and ensure smooth workflows.




Benefits

  • Annual Discretionary Bonus
  • 21 Days Annual Leave
  • Health & Dental Coverage
  • 5 Paid Sick Days
  • Flexible Working Hours
  • Work From Home Option
  • Early Out on Fridays
  • Long Weekend Leave
  • Maternity & Paternity Top-Up Allowance
  • Complimentary Lunch at the office
  • ​Company Laptop provided